Published on in Vol 23, No 12 (2021): December
Preprints (earlier versions) of this paper are
available at
https://preprints.jmir.org/preprint/29737, first published
.
![Going Viral: Researching Safely on Social Media Going Viral: Researching Safely on Social Media](https://asset.jmir.pub/assets/c28c470a3a0b94411917db0a544caa9a.png 480w,https://asset.jmir.pub/assets/c28c470a3a0b94411917db0a544caa9a.png 960w,https://asset.jmir.pub/assets/c28c470a3a0b94411917db0a544caa9a.png 1920w,https://asset.jmir.pub/assets/c28c470a3a0b94411917db0a544caa9a.png 2500w)
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- Zou M, Mu D. Bullet-screen engagement in videos and deindividualized online behavior: the chain mediating role of belonging and loneliness. Current Psychology 2024;43(21):19162 View