This paper is in the following e-collection/theme issue:

Extended Reality, Virtual Reality and Virtual Worlds (761) Smoking Cessation (629) Prevention and Health Promotion (1362) Serious Games for Health and Medicine (802) Gamification (155) Usability of Virtual Reality Simulations (80) Smoking and Vaping in Adolescence (45) Evaluation of XR and Spatial Computing (84)

Published on in Vol 26 (2024)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/49344, first published .
The Influence of Billboard-Based Tobacco Prevention Posters on Memorization, Attitudes, and Craving: Immersive Virtual Reality Study

The Influence of Billboard-Based Tobacco Prevention Posters on Memorization, Attitudes, and Craving: Immersive Virtual Reality Study

The Influence of Billboard-Based Tobacco Prevention Posters on Memorization, Attitudes, and Craving: Immersive Virtual Reality Study

Authors of this article:

Solenne Bonneterre1, 2 Author Orcid Image ;   Oulmann Zerhouni1, 3 Author Orcid Image ;   Marilisa Boffo4 Author Orcid Image
Article Authors Cited by (5) Tweetations Metrics

Journals

  1. Bonneterre S, Zerhouni O, Barré M, Wiers R, Boffo M. Effect of content framing in smoking prevention campaigns on recognition and attitudes: a virtual reality study. Health Psychology and Behavioral Medicine 2024;12(1) View
  2. Bonneterre S, Zerhouni O, Boffo M. Immersive Virtual Reality for Health Promotion and Primary Prevention in Psychology: Scoping Review. JMIR XR and Spatial Computing 2025;2:e49923 View
  3. Cho H, Lim S, Turner M, Bente G, Schmälzle R, Liew T. Eyes on VR: Unpacking the Causal Chain Between Exposure, Reception, and Retention for Emotional Billboard Messages. Human Behavior and Emerging Technologies 2025;2025(1) View
  4. Alexopoulos K, Mochla V, Tsourvakas G. Revolutionizing Formula 1 broadcasting: unveiling the impact of personalized virtual advertising on brand recall through eye-tracking. Journal of Marketing Analytics 2025 View
  5. Cho H, Lim S, Saenz M, Schmälzle R. Memory inception through gaze-contingent message exposure: using virtual reality to study media influence. Journal of Communication 2025 View