This paper is in the following e-collection/theme issue:

Physician and Health Services Rating by Consumers (128) Recruitment of Research Participants (296) Medicine 2.0: Social Media, Open, Participatory, Collaborative Medicine (1641) eHealth Literacy / Digital Literacy (390)

Published on in Vol 24, No 11 (2022): November

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/37505, first published .
The Impact of Social Influence on the Intention to Use Physician Rating Websites: Moderated Mediation Analysis Using a Mixed Methods Approach

The Impact of Social Influence on the Intention to Use Physician Rating Websites: Moderated Mediation Analysis Using a Mixed Methods Approach

The Impact of Social Influence on the Intention to Use Physician Rating Websites: Moderated Mediation Analysis Using a Mixed Methods Approach

Authors of this article:

Bernhard Guetz1 Author Orcid Image ;   Sonja Bidmon1 Author Orcid Image
Article Authors Cited by (10) Tweetations (8) Metrics

Bernhard Guetz   1 , BA, MSc ;   Sonja Bidmon   1 , PhD

1 Department of Marketing and International Management, Alpen-Adria-Universitaet Klagenfurt, Klagenfurt am Woerthersee, Austria

Corresponding Author:

  • Bernhard Guetz, BA, MSc
  • Department of Marketing and International Management
  • Alpen-Adria-Universitaet Klagenfurt
  • Universitaetsstrasse 65-67
  • Klagenfurt am Woerthersee, 9020
  • Austria
  • Phone: 43 6508611182
  • Email: beguetz@edu.aau.at