This paper is in the following e-collection/theme issue:

Medicine 2.0: Social Media, Open, Participatory, Collaborative Medicine (1641) Participatory Medicine & E-Patients (773)

Published on in Vol 18, No 7 (2016): July

How Affiliation Disclosure and Control Over User-Generated Comments Affects Consumer Health Knowledge and Behavior: A Randomized Controlled Experiment of Pharmaceutical Direct-to-Consumer Advertising on Social Media

How Affiliation Disclosure and Control Over User-Generated Comments Affects Consumer Health Knowledge and Behavior: A Randomized Controlled Experiment of Pharmaceutical Direct-to-Consumer Advertising on Social Media

How Affiliation Disclosure and Control Over User-Generated Comments Affects Consumer Health Knowledge and Behavior: A Randomized Controlled Experiment of Pharmaceutical Direct-to-Consumer Advertising on Social Media

Authors of this article:

David Christopher DeAndrea1 Author Orcid Image ;   Megan Ashley Vendemia1 Author Orcid Image
Article Authors Cited by (26) Tweetations (8) Metrics

David Christopher DeAndrea   1 , PhD ;   Megan Ashley Vendemia   1 , MA, MBA

1 School of Communication, The Ohio State University, Columbus, OH, United States

Corresponding Author:

  • David Christopher DeAndrea, PhD
  • School of Communication
  • The Ohio State University
  • 154 N Oval Mall
  • 3066 Derby Hall
  • Columbus, OH, 43210
  • United States
  • Phone: 1 614-292-3400
  • Fax: 1 614 292-3400
  • Email: deandrea.1@osu.edu