This paper is in the following e-collection/theme issue:

Digital Health Reviews (1471) Mass Media/Social Media Communication and Campaigns (501) Medicine 2.0: Social Media, Open, Participatory, Collaborative Medicine (1764) Public (e)Health, Digital Epidemiology and Public Health Informatics (843)

Published on in Vol 25 (2023)

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/46345, first published .
A Model of Social Media Effects in Public Health Communication Campaigns: Systematic Review

A Model of Social Media Effects in Public Health Communication Campaigns: Systematic Review

A Model of Social Media Effects in Public Health Communication Campaigns: Systematic Review

Authors of this article:

James Kite1 Author Orcid Image ;   Lilian Chan1 Author Orcid Image ;   Kathryn MacKay2 Author Orcid Image ;   Lucy Corbett1 Author Orcid Image ;   Gillian Reyes-Marcelino3, 4 Author Orcid Image ;   Binh Nguyen1 Author Orcid Image ;   William Bellew1 Author Orcid Image ;   Becky Freeman1 Author Orcid Image
Article Authors Cited by (19) Tweetations (12) Metrics

Journals

  1. Chan L, Freeman B, Hughes C, Richmond K, Dibbs J, O’Hara B. Exploring motivations for engagement with the Healthy Lunch Box campaign on social media. Health Promotion International 2023;38(6) View
  2. Smith M, Finkler W, Aitken R. Connecting People with Science: A Proof-of-Concept Study to Evaluate Action-Based Storytelling for Science Communication. Sustainability 2023;15(15):11655 View
  3. Rossi N, Vories B, Razmi S, Momin N, Burgess Z, Pine H, Shabani S, Sultana R, McKinnon B. Beyond Hypoglossal Hype: Social Media Perspectives on the Inspire Upper Airway Stimulation System. Healthcare 2023;11(23):3082 View
  4. Kite J, Grunseit A, Mitchell G, Cooper P, Chan L, Huang B, Thomas M, O'Hara B, Smith A. Impact of Traditional and New Media on Smoking Intentions and Behaviors: Secondary Analysis of Tasmania’s Tobacco Control Mass Media Campaign Program, 2019-2021. Journal of Medical Internet Research 2024;26:e47128 View
  5. Loeb S, Langford A, Bragg M, Sherman R, Chan J. Cancer misinformation on social media. CA: A Cancer Journal for Clinicians 2024;74(5):453 View
  6. Zheng X, Li W. Association between fitness technology use and physical activity mediated by communication behaviors on social media. DIGITAL HEALTH 2024;10 View
  7. Weile K, Mathiasen R, Winther J, Hasle H, Henriksen L. Hjernetegn.dk—The Danish Central Nervous System Tumor Awareness Initiative Digital Decision Support Tool: Design and Implementation Report. JMIR Medical Informatics 2024;12:e58886 View
  8. Draganidis A, Fernando A, West M, Sharp G. Social media delivered mental health campaigns and public service announcements: A systematic literature review of public engagement and help-seeking behaviours. Social Science & Medicine 2024;359:117231 View
  9. Wu J, Fetterman J, Cornacchione Ross J, Hong T. Quitting on TikTok: Effects of Message Themes, Frames, and Sources on Engagement with Vaping Cessation Videos. Journal of Health Communication 2024;29(9):590 View
  10. Scherenberg V. Kommunale Gesundheitskampagnen in Zeiten des Klimawandels: Möglichkeiten und Grenzen kollektiver Sensibilisierung und Aktivierung. Public Health Forum 2024;32(3):272 View
  11. Wintz D, Wright K, Schaffer K. Medical influence: what does success look like?. Palliative Care and Social Practice 2024;18 View
  12. Lu F, Tu C. The Impact of Comment Slant and Comment Tone on Digital Health Communication Among Polarized Publics: A Web-Based Survey Experiment. Journal of Medical Internet Research 2024;26:e57967 View
  13. Teo A, Rice S, Meyer E, Karras-Pilato E, Strickland S, Dobscha S. An approach to evaluation of digital data in public health campaigns. DIGITAL HEALTH 2024;10 View
  14. Liu J, Qiu Y, Liu Y, Xu W, Ning W, Shi P, Yuan Z, Wang F, Shi Y. The Reliability and Quality of Videos as Guidance for Gastrointestinal Endoscopy: Cross-Sectional Study. Journal of Medical Internet Research 2025;27:e58855 View
  15. Pagoto S, Cordaway C, Napolitano A, Foy J, Pan C, Bellizzi K. A Content Analysis of #Childhoodcancer Chatter on X. Journal of Adolescent and Young Adult Oncology 2024 View
  16. Wei L, Kian Lam T, Mey L. Tailoring the digital pitch: gender-specific strategies for maximizing social media ad impact on purchase intention. Asia-Pacific Journal of Business Administration 2025 View
  17. Jia X, Ahn S. Psychometric Analysis of Items Evaluating Health Belief Model Constructs in Social Media Posts: Application of Rasch Measurement Model. Behavioral Sciences 2025;15(2):204 View
  18. Stalgaitis C, Dang S, Warner C, Biggers S, Jackson L, Jordan J. Youth Tobacco Control in the Digital Age: Impact of South Carolina’s Youth Tobacco Education and Vaping Cessation Social Media Programs. International Journal of Environmental Research and Public Health 2025;22(2):269 View
  19. Taba M, Ayre J, McCaffery K, Vassilenko D, Ma I, Haynes T, Leask J, Wilson A, Bonner C. Co‐Designing a Framework for Social Media Health Communication to Young People: A Participatory Research Study. Health Expectations 2025;28(2) View