Tactics for Drawing Youth to Vaping: Content Analysis of Electronic Cigarette Advertisements

Laura L Struik   ¹ , BSCN, MSN, PhD ;   Sarah Dow-Fleisner   ² , BA, BSc, MA, PhD ;   Michelle Belliveau   ² , BA ;   Desiree Thompson   ¹ , BScN ;   Robert Janke   ³ , BA, MLIS

¹ School of Nursing, Department of Health and Social Development, University of British Columbia Okanagan, Kelowna, BC, Canada

² School of Social Work, Department of Health and Social Development, University of British Columbia Okanagan, Kelowna, BC, Canada

³ Library, University of British Columbia Okanagan, Kelowna, BC, Canada