This paper is in the following e-collection/theme issue:

Digital Health Reviews (1174) Mass Media/Social Media Communication and Campaigns (446) Smoking Cessation (514)

Published on in Vol 22, No 8 (2020): August

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/17432, first published .
Review of Evaluation Metrics Used in Digital and Traditional Tobacco Control Campaigns

Review of Evaluation Metrics Used in Digital and Traditional Tobacco Control Campaigns

Review of Evaluation Metrics Used in Digital and Traditional Tobacco Control Campaigns

Authors of this article:

Lilian Chan1 Author Orcid Image ;   Blythe O'Hara1 Author Orcid Image ;   Philayrath Phongsavan1 Author Orcid Image ;   Adrian Bauman1 Author Orcid Image ;   Becky Freeman1 Author Orcid Image
Article Authors Cited by (25) Tweetations (9) Metrics

Lilian Chan   1 , MPH, MBBS ;   Blythe O'Hara   1 , BA, BSW, MAppSci, PhD ;   Philayrath Phongsavan   1 , BA(Hons), MPH, PhD ;   Adrian Bauman   1 , PhD, FAHMS, FAFHM ;   Becky Freeman   1 , BSc, MSc, PhD

1 Sydney School of Public Health and Charles Perkins Centre, Prevention Research Collaboration, The University of Sydney, Camperdown, Australia

Corresponding Author:

  • Lilian Chan, MPH, MBBS
  • Sydney School of Public Health and Charles Perkins Centre
  • Prevention Research Collaboration
  • The University of Sydney
  • Johns Hopkins Dr
  • Camperdown, NSW 2006
  • Australia
  • Phone: 61 2 8627 7554
  • Email: lilian.chan@sydney.edu.au