Published on in Vol 22, No 4 (2020): April

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/15586, first published .
Social Media Strategies for Health Promotion by Nonprofit Organizations: Multiple Case Study Design

Social Media Strategies for Health Promotion by Nonprofit Organizations: Multiple Case Study Design

Social Media Strategies for Health Promotion by Nonprofit Organizations: Multiple Case Study Design

Isabelle Vedel   1, 2 * , MD, PhD ;   Jui Ramaprasad   3 * , BS, PhD ;   Liette Lapointe   3 * , BA, MSc, PhD

1 Department of Family Medicine, McGill University, Montreal, QC, Canada

2 Lady Davis Institute, Jewish General Hospital, Montreal, QC, Canada

3 Desautels Faculty of Management, McGill University, Montreal, QC, Canada

*all authors contributed equally

Corresponding Author:

  • Isabelle Vedel, MD, PhD
  • Department of Family Medicine
  • McGill University
  • 5858 Chemin de la Côte-des-Neiges, 3rd Fl
  • Montreal, QC, H3S 1Z1
  • Canada
  • Phone: 1 5143999107
  • Email: isabelle.vedel@mcgill.ca