This paper is in the following e-collection/theme issue:

Medicine 2.0: Social Media, Open, Participatory, Collaborative Medicine (1641) Prevention and Health Promotion (986) Mass Media/Social Media Communication and Campaigns (461) Fitness Trackers and Smart Pedometers/Accelerometers (561)

Published on in Vol 20, No 12 (2018): December

Preprints (earlier versions) of this paper are available at https://preprints.jmir.org/preprint/10911, first published .
Creating Engaging Health Promotion Campaigns on Social Media: Observations and Lessons From Fitbit and Garmin

Creating Engaging Health Promotion Campaigns on Social Media: Observations and Lessons From Fitbit and Garmin

Creating Engaging Health Promotion Campaigns on Social Media: Observations and Lessons From Fitbit and Garmin

Authors of this article:

Sarah Edney1 Author Orcid Image ;   Svetlana Bogomolova2 Author Orcid Image ;   Jillian Ryan3 Author Orcid Image ;   Tim Olds1 Author Orcid Image ;   Ilea Sanders1 Author Orcid Image ;   Carol Maher1 Author Orcid Image
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