Published on in Vol 18, No 2 (2016): February

What Predicts Patients’ Willingness to Undergo Online Treatment and Pay for Online Treatment? Results from a Web-Based Survey to Investigate the Changing Patient-Physician Relationship

What Predicts Patients’ Willingness to Undergo Online Treatment and Pay for Online Treatment? Results from a Web-Based Survey to Investigate the Changing Patient-Physician Relationship

What Predicts Patients’ Willingness to Undergo Online Treatment and Pay for Online Treatment? Results from a Web-Based Survey to Investigate the Changing Patient-Physician Relationship

Authors of this article:

Johanna Roettl1 Author Orcid Image ;   Sonja Bidmon1 Author Orcid Image ;   Ralf Terlutter1 Author Orcid Image

Johanna Roettl   1 , MSc ;   Sonja Bidmon   1 , PhD ;   Ralf Terlutter   1 , PhD

1 Alpen-Adria Universitaet Klagenfurt, Department of Marketing and International Management, Klagenfurt, Austria

Corresponding Author:

  • Johanna Roettl, MSc
  • Alpen-Adria Universitaet Klagenfurt
  • Department of Marketing and International Management
  • Universitaetsstrasse 65-67
  • Klagenfurt, 9020
  • Austria
  • Phone: 43 463-2700-4046
  • Fax: 43 463-2700-994046
  • Email: johanna.roettl@aau.at