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Examination of Gender Stereotypes and Norms in Health-Related Content Posted to Snapchat Discover Channels: Qualitative Content Analysis

Examination of Gender Stereotypes and Norms in Health-Related Content Posted to Snapchat Discover Channels: Qualitative Content Analysis

Hart et al [43] used the method to categorize public health professionals’ tweets to evaluate how public health professionals are using Twitter as a platform to further the mission of public health. Fox and Moreland [44] used constant comparison to explore users’ negative emotional experiences within Facebook. In another study, Fox et al [45] examined the effects of Facebook on romantic relationships using the constant comparative method for analysis.

Kelsea LeBeau, Cary Carr, Mark Hart

J Med Internet Res 2020;22(3):e15330