@Article{info:doi/10.2196/24905,
author="Baumel, Amit
and Muench, Frederick J",
title="Effort-Optimized Intervention Model: Framework for Building and Analyzing Digital Interventions That Require Minimal Effort for Health-Related Gains",
journal="J Med Internet Res",
year="2021",
month="Mar",
day="12",
volume="23",
number="3",
pages="e24905",
keywords="behavior change; digital health; mental health; addiction; intervention; behavioral health; effort; salience; persuasive design",
issn="1438-8871",
doi="10.2196/24905",
url="https://www.jmir.org/2021/3/e24905",
url="https://doi.org/10.2196/24905",
url="http://www.ncbi.nlm.nih.gov/pubmed/33709943"
}