@Article{info:doi/10.2196/jmir.8959, author="Nelson, Kimberly M and Ramirez, Jaime J and Carey, Michael P", title="Developing Online Recruitment and Retention Methods for HIV Prevention Research Among Adolescent Males Who Are Interested in Sex with Males: Interviews with Adolescent Males", journal="J Med Internet Res", year="2017", month="Dec", day="21", volume="19", number="12", pages="e428", keywords="HIV; adolescent males; sexual minority; recruitment; retention; online research; MSM", abstract="Background: Adolescent males interested in sex with males (AMSM) are an important audience for HIV prevention interventions, but they are difficult to reach due to their age and social stigma. Objective: We aim to identify efficient methods to recruit and retain AMSM in online research. Methods: Interviews with 14-to-18-year-old AMSM (N=16) were conducted at 2017 Pride events in Boston, MA and Providence, RI. Results: Participants reported that (1) social media platforms are viable recruitment venues; (2) recruitment advertisements should describe the study using colorful/bright pictures, familiar words, and information about compensation; (3) surveys should be <20 minutes in length; (4) modest compensation (eg, email gift card, US {\$}10 to {\$}20) was preferred; and (5) communications that remind participants about the length and content of surveys, and compensation, should be sent between study activities to increase retention. Conclusions: Soliciting input from AMSM provides critical guidance regarding recruitment and retention procedures to increase the efficiency of HIV prevention research for this at-risk group. ", issn="1438-8871", doi="10.2196/jmir.8959", url="http://www.jmir.org/2017/12/e428/", url="https://doi.org/10.2196/jmir.8959", url="http://www.ncbi.nlm.nih.gov/pubmed/29269343" }